A community of researchers, creators, and designers committed to using sustainability and human-centered frameworks to drive impact in businesses and organizations.

People, their stories & building engaging experiences are key to business success.

And we can help with that.

we don't just design solutions – we architect experiences that transform how businesses connect with people. Through our unique blend of artistic vision and strategic thinking, we help organizations create lasting impact in an ever-evolving digital landscape.
Our Mission

To lead the next wave of innovation.

By transforming how organizations approach design by merging artistic intuition with business strategy, creating sustainable, equitable experiences that put people first.

the vision

Pioneer a future where design bridge the gap between business objectives & human needs.

By fostering a world where creativity drives meaningful innovation and inclusive growth.

Our values

Be purposeful, human-centered & creative.

Purposeful innovation, human-first design, and creative courage through the harmonious integration of art, technology, and human understanding.

We empower organizations to solve complex challenges through the harmonious integration of art, technology, and human understanding.

Our approach turns abstract concepts into tangible impacts, helping businesses create lasting connections with their audiences while driving positive change.

Storytelling

Our platform highlights innovative work across art, design, business, & tech, showcasing stories that drive real-world impact.

Sustainability

Visually investigates how design shapes our environmental future, showcasing solutions and inspiring creators to build a more sustainable, regenerative world.

Social Impact

Visually investigates how design shapes our communities, inspiring leaders to build a more equitable, inclusive future through thoughtful design practices.

Our Featured Projects

product design Spotlight

Meet Michael.

Founder and Coffee Roaster of Tinycup Coffee, Michael is a product designer that worked in the intersection of equity in design. Michael left design to become a creative- he creates home-based coffee to help people experience coffee as more than a pick-me-up drink but rather as a personal restorative ritual. We talk about his experience as a designer, his work in equity, and his restorative journey with Tinycup Coffee. Check out our story on Michael here.

design research spotlight

Meet Fatimah.

Fatimah Richmond is not just a ResOp Researcher at Google, but she is also a storyteller. Fatimah talked to us about her journey as a UX researcher and poet, highlighting the interplay between structured inquiry and creative exploration. She discussed the role of storytelling in both domains, emphasizing the importance of evoking emotions, creating connections, and translating complex user experiences into relatable narratives. Check out our story on Fatimah here.

fine art Spotlight

Meet Lameice.

A glass designer from Jerusalem, dedicated to revitalizing Palestinian craftsmanship through her vibrant 'Ornamental by Lameice' brand. Her designs celebrate a heritage dating back to ancient times while aiming to preserve and evolve traditional glassblowing techniques amidst modern challenges. Each unique piece offers a colorful and optimistic narrative. Lameice is a creator who taught us a bit about verve and patience throughout the creative process. Check out our story on Lameice here.

Meet the Founder

Bridging science and design, Kaltuma, Founder & Editor-in-Chief of VISUALLY, blends nearly a decade of research in the sciences with a passion for innovative, user-centered product design.